COWGIRL 30 Under 30 2021: Kallie Jo Bearden

January 26, 2021 0 comments CG Editorial Team

As a child of the Western way of life, Kallie was raised in a family where work ethic and respect came first. In West & Company, a business her mom started 18 years ago, Kallie has stepped into an ownership role, running every aspect from design, to sales and marketing.  She began designing in high school and has always had a hand in the business, whether it be pricing jewelry, pulling orders, or modeling. “Coming from a long line of Texas farmers and ranchers at a young age working cattle, rodeoing, and ranching was a way of life for me and still is.”

Future for women: “For many years creative, and hardworking women have evolved the Western industry from a man’s world to a more women-dominate industry. Those women have paved the way for future generations to leave their mark with innovative ideas to keep the industry fresh and new.”

@kjbearden

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Gabrielle Sage

January 26, 2021 0 comments CG Editorial Team

“On the surface I’m a Communication Studies graduate student with four dogs and an obsession with coffee. On the inside I’m a wanderlust-struck, vintage-jeans obsessed, iPhone camera junkie. Being a content creator on Instagram is a huge part of my identity and fills my heart with so much passion. It allows me to take the Texan Western fashion loving half of me and mesh it with my mums ‘no rules’ British half. It’s really important to me to use the platform I’ve built to be a place of inclusion and positivity.”

Future for women: “Women in the Western industry are only becoming more and more powerful. I see the Western fashion industry expanding further beyond this genre of clothing and becoming more inclusive. For me personally, my goal is to change the way people look at Western fashion.”

@western.sage

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Katie Schrock

January 26, 2021 0 comments CG Editorial Team

Katie Schrock is Jill-of-all-trades whose participation in the Western industry is as diverse as they come. A former basketball player at Oregon State University, Katie worked with baseball teams and farm store media departments before taking her career to the state capitol of Oregon.  She worked as the communications director and events management coordinator for the Oregon Cattlemen’s Association. In 2018, she started her own company, Western Insights Media, a communications and marketing agency for the Western lifestyle community. She also has a podcast that empowers rodeo contestants and Western lifestyle advocates. 

Future for women: “I believe that women are the driving force behind the Western industry. It is my goal to share these stories, learn from the best, and mentor those coming through the ranks.”

@ktschr0ck

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Bryce Albright

January 26, 2021 0 comments CG Editorial Team

Raised between Wyoming and Montana, Bryce Albright spent many years growing up and working on a dude ranch in a small town. She developed a strong passion for horses, agriculture, people, and the Western way of life. Involved throughout high school in FFA, she graduated from Montana State University Billings with a Bachelor’s Degree in Business Management before landing the position as Executive Director for the DRA. 

Future for women: “My vision is to see more women move into leadership roles and establish a level of influence and confidence reminiscent in female historical figures. In the Western world, cowgirls are known for strength and resilience, and it’s my hope young girls and women will seek role models and feel empowered by their actions.”

@brycealbright14

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Janie Johnson

January 26, 2021 0 comments CG Editorial Team

Janie Johnson has deep roots in the Western lifestyle. With rodeo parents and a continued passion to compete as a cardholder in the WPRA, Janie has made a career for herself in TV.  She is a host of Western Sports Round-Up on The Cowboy Channel, and also travels as a field reporter at PRCA rodeos and events, including RFD-TV’s The American, and the Wrangler NFR. Janie earned her Bachelor of Science from the University of Texas in Radio/TV/Film. While she continues to barrel race, she also enjoys working on her family ranch in Canyon, Texas. 

Future for women: “My vision is for women from all different walks of life to come together to support one another, and even more importantly to support this sport and Western way of life that we all share and love. The common goal is to better the industry, and women have the opportunity to be a part of every step.”

@calamityjanie

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Erin DeLong

January 26, 2021 0 comments CG Editorial Team

Erin DeLong grew up in small rural community in Southeastern Ohio and graduated from Mount Vernon Nazarene University with a Bachelor of Science degree in Marketing and Public Relations. Erin works at Rocky Brands, Inc. and has been the Marketing Manager for the Western division, Durango Boots, for over five years. She manages the brand’s voice, image, and persona in the Western industry.

Future for women: “The women I’ve been privileged to work with in the Western industry are self-determined, passionate, ambitious, and are taking the world by storm. They exemplify that if you put your mind to something and put in the hard work, that you can achieve anything. ”

@edelong7

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Catie Kershner

January 26, 2021 0 comments CG Editorial Team

Growing up a rancher’s daughter in rural Southeastern Oregon, Catie Kershner turned her passion for ranching traditions into a business when she started working with silver over 10 years ago. Primarily focusing on jewelry, Kershner creates pieces with working ranches, rodeo, farms, and agriculture in mind. Kershner loves to make jewelry that’s “meant to be worn” and stand as a family heirloom representative of ranching lifestyles in the West.

Future for women: “Women of the West are running their own ranches, starting successful businesses, raising kids, and collaborating with each other. It’s truly exciting to see the camaraderie among women in the Western industry because we all know it takes a village.”

@catiekershner

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Brittney Phillips

January 26, 2021 0 comments CG Editorial Team

Brittney Phillips began barrel racing at eight years old, and at the age of 14, found another passion: being a representative for the sport of professional rodeo. Brittney has represented various rodeo committees around San Diego County. She went on to be crowned Miss Rodeo California 2017, and then had the privilege of competing for Miss Rodeo America, where she placed among the top ten. Since 2015, she has worked for Boot Barn, handling sponsorships and partnerships for nearly 260 nationwide stores.

Future for women: “There’s no shortage of women within this industry that care about it, while promoting the success of each other. There is an unmatched level of grit and finesse within the heart of every woman who represents our Western culture. I encourage girls from all backgrounds, fashion, rodeo, ranching, to just use your voice.”

@brittneyannphillips

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Alex Callaghan

January 26, 2021 0 comments CG Editorial Team

Alex Callaghan grew up in Alberta, Canada, immersed in everything horses. She is now settled in Washington State with her cowboy, professional cutting horse trainer, Tim Johnson. Alex now balances life between riding with Tim, running the barn, working on the ranch, going down the road competing, and her Western art print and photography business “Alex Callaghan Photography.”

Future for women: “The future of Women in the Western Industry is brighter than ever! The possibilities of what you can do or create in this industry right now are endless. I’m amazed and inspired everyday by what I’m seeing my peers accomplish, and am excited to see what’s next for all of us.”

@al_callaghan

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.

COWGIRL 30 Under 30 2021: Alisha Newton

January 26, 2021 0 comments CG Editorial Team

Watching Alisha Newton grow up on the critically acclaimed series Heartland, in which she has starred for nine seasons, fans are treated to Newton’s character, Georgie Flemming, blossoming from a young scrappy preteen into a grounded 20-year-old. Alisha started riding Western when she was four on her grandma’s Vancouver ranch and added the English discipline at age 11, upon learning that Georgie was going to be riding jumpers on Heartland.  She now owns, trains, and rides two horses: Aflame, a Dutch Warmblood Pinto gelding, and Diva, an Oldenburg mare.

Alisha has spent 15 of her 20 years around horses. She strongly believes they are a great learning experience, whether she’s sitting and observing their habits and personalities, or watching her friends ride.  “No matter how long you are around them, or what style you are riding, you are always learning new things and always evolving.”

@alijnewton

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.